Segmentación clientes
Authored by Maria Salgado
Hospitality and Catering
University
Used 2+ times
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5 questions
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1.
OPEN ENDED QUESTION
2 mins • 1 pt
¿Por qué la segmentación y la selección de mercados objetivo son esenciales para las estrategias de marketing en la industria de la hospitalidad?
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2.
DRAW QUESTION
3 mins • 1 pt
Encuentra las 3 mayores influencias en el comportamiento de los consumidores.
3.
OPEN ENDED QUESTION
1 min • 1 pt
¿Qué significa WOM?
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4.
OPEN ENDED QUESTION
3 mins • 1 pt
¿Qué es la zona de tolerancia según la lectura?
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5.
WORD CLOUD QUESTION
3 mins • Ungraded
Menciona 2 de los 4 tipos de expectativa del cliente que se menciona en la lectura.
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