Paid vs Organic Social Media Marketing - what you need to know

The video tutorial discusses social media marketing, focusing on organic and paid strategies. Organic marketing involves creating relatable content to engage audiences, while paid marketing accelerates sales through targeted advertising. The video emphasizes the importance of using both strategies to build relationships and drive sales.

What is the primary goal of organic marketing?

• To create content that solves people's problems

• To ignore current trends

• To increase immediate sales

• To focus solely on paid advertisements

Which of the following is a key characteristic of organic marketing content?

• It is impersonal and formal

• It focuses on immediate sales

• It is highly technical and data-driven

• It is personable and relatable

How does organic marketing help in building relationships?

• By ignoring audience feedback

• By focusing on technical jargon

• By telling stories and being vulnerable

• By using only paid advertisements

What is a major advantage of paid marketing over organic marketing?

• It is more personable

• It focuses on long-term relationships

• It speeds up sales

• It requires no budget

What is the recommended approach for effective social media marketing?

• Focus only on organic marketing

• Ignore both organic and paid strategies

• Rely solely on paid marketing

• Use both organic and paid marketing