
digital media 2nd year

Quiz
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Other
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Professional Development
•
Easy
Garima Gunawat
Used 2+ times
FREE Resource
10 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
45 sec • 2 pts
What does the term "digital media" primarily refer to?
Print advertisements
Television programs
Content distributed through digital devices and the internet
Radio broadcasts
2.
MULTIPLE CHOICE QUESTION
45 sec • 2 pts
What is the primary characteristic of "Web 2.0"?
Static web pages
User-generated content and interactivity
E-commerce only
High-speed internet connections
3.
MULTIPLE CHOICE QUESTION
45 sec • 2 pts
What does SEO stand for in digital marketing?
Social Engagement Optimization
Search Engine Optimization
Software Engineering Operations
Standard Evaluation Options
4.
MULTIPLE CHOICE QUESTION
45 sec • 2 pts
What is the primary revenue model for most social media platforms?
Subscription fees
Advertising
Crowdfunding
DLicensing
5.
MULTIPLE CHOICE QUESTION
45 sec • 2 pts
What does the term "engagement" in social media analytics refer to?
The number of followers a page has
The number of likes, shares, and comments a post receives
The time taken to upload a post
The revenue generated from ads
6.
MULTIPLE CHOICE QUESTION
45 sec • 2 pts
Which of the following is NOT a benefit of digital media?
Global reach
Instant feedback
Limited accessibility
Cost-effectiveness
7.
MULTIPLE CHOICE QUESTION
45 sec • 2 pts
What is the meaning of the term "clickbait"?
A trap used for online fraud
Content designed to attract attention and clicks with misleading headlines
Genuine content that provides valuable information
Paid advertisements on search engines
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