Quiz Master: Accor Purpose

Why is the purpose important for a company

• It propels us forward

• It's the latest trend in all companies and it is cool

• It guides our ambition and decisions

• It is the "why" of everything we do

What is a purpose?

• It is a marketing tagline

• It is a set of values

• It is a clear long term vision

• It is a compass that guides us in decision making

What is Accor's purpose?

• Arrive as guests,

  leave as friends,

  return as family

• We connect hearts all over the world

• Pioneering the art of responsible hospitality, connecting cultures, with heartfelt care

Who was involved in making the Accor purpose?

• External stakeholders

• Internal stakeholders

• Corporate office

• Hotel colleagues

Identify the 4 dimensions of Accor purpose?

• Pioneer of hospitality

  Genuine care

• Future of hospitality

  Process driven

• Emotional experiences

  Sustainability

• Sustainability

  LQA standards

A purpose relies on a strong foundation

• True

• False

Pioneering the art of responsible hospitality means. . .

• We encourage Heartists to challenge the consensus and take initiatives

• We use creativity to see opportunities where

  others don’t

• We promote a culture in which Heartists

  strive for excellence

• We always focus on the standards heavily

Some commitments for "responsible hospitality" are:

• We reduce and optimize the use of natural resources

• We strongly support local communities

• We create new standards to make responsible and ethical operations

• We look at ways where we can reduce expenses

What does the third dimension "connecting cultures" mean?

• We connect cultures

• We find ways to connect to the local destination

• We celebrate the diversity of

  all cultures

• Fostering meaningful connections among people

What are some of our commitments for "heartfelt care"?

• We prioritize work life above all

• We welcome all and promote diversity, equity and inclusion

• We prioritize the wellbeing of all

• We build trustful relationships with all