Chapter 7 Market Research

Chapter 7 Market Research

9th - 12th Grade

15 Qs

quiz-placeholder

Similar activities

Management

Management

9th - 12th Grade

13 Qs

Economic System

Economic System

10th Grade

20 Qs

UH biaya produksi

UH biaya produksi

11th Grade

10 Qs

Telkom Best Unit Awards 2019

Telkom Best Unit Awards 2019

1st - 10th Grade

20 Qs

W2 CW Planning and Types of Plans

W2 CW Planning and Types of Plans

11th Grade - University

20 Qs

Finance For Busines - Part 2 - Break Even

Finance For Busines - Part 2 - Break Even

9th Grade

13 Qs

marketing kelas X BDP

marketing kelas X BDP

10th Grade

20 Qs

Chapter 7 Market Research

Chapter 7 Market Research

Assessment

Quiz

Business

9th - 12th Grade

Practice Problem

Easy

Created by

Michael Iafrate

Used 10+ times

FREE Resource

AI

Enhance your content in a minute

Add similar questions
Adjust reading levels
Convert to real-world scenario
Translate activity
More...

15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

1. The process of gathering data about people or companies and then analyzing it to better understand what that group of people needs.

A. Market Research

B. Demographics

C. Behavioral Segmentation

D. Target Market

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

2. A particular group of consumers at which a company aims its products and services.

A. Market Research

B. Demographics

C. Behavioral Segmentation

D. Target Market

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

3. The study of a population based on age, race, gender, and education.

A. Market Research

B. Demographics

C. Behavioral Segmentation

D. Target Market

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

4. Analysis of consumers based on benefits, usage rates, and buying patterns.

A. Market Research

B. Demographics

C. Behavioral Segmentation

D. Target Market

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

5. The process of dividing a market into smaller segments based on demographic, behavioral, psychographic, and geographical differences.

A. Market Research

B. Demographics

C. Market Segmentation

D. Target Market

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

6. Analysis of consumers based on personality, values, attitudes, interests, and lifestyles.

A. Psychographics

B. Demographics

C. Geographics

D. Target Markets

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Analysis of consumers based on local, national, international, and regional characteristics.

A. Psychographics

B. Demographics

C. Geographics

D. Target Markets

Create a free account and access millions of resources

Create resources

Host any resource

Get auto-graded reports

Google

Continue with Google

Email

Continue with Email

Classlink

Continue with Classlink

Clever

Continue with Clever

or continue with

Microsoft

Microsoft

Apple

Apple

Others

Others

Already have an account?