
Marketing Unit 2
Authored by PAUL ADAMS
Life Skills
9th - 12th Grade
Used 4+ times

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15 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Dividing a market into smaller parts is ____________
Market Segmentation
Market Mix
Producing
SWOT analysis
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is NOT part of the Marketing Mix?
Product
SWOT
Price
Place
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is NOT part of a SWOT analysis?
Strengths
Weaknesses
Offers
Threats
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A SWOT analysis is in which part of the marketing plan?
Executive Summary
Implementation
Goals & Objectives
Situation Analysis
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Deciding where to advertise a product is in the _______ part of the Marketing Mix
Promotion
Price
Product
Place
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Selling your product at Walmart stores is a ______ decision in the Marketing Mix
Price
Product
Place
Promotion
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
External things that could be harmful are which part of a SWOT analysis?
Strengths
Weaknesses
Opportunities
Threats
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