Britain Embraces Affordable Luxury With Supermarket Wagyu Beef

The video discusses the growing popularity of Wagyu beef in the UK, comparing Japanese imports with local supermarket offerings. It highlights the increase in British Wagyu cattle, driven by crossbreeding, and the involvement of various retailers. Despite the rising demand, there is industry pushback regarding the quality and authenticity of crossbred Wagyu beef.

What does the term 'Wagyu' literally translate to?

What trend is observed among consumers regarding meat consumption?