Oath CEO Armstrong Says 'You'll See Us do More Content Deals'

Oath CEO Armstrong Says 'You'll See Us do More Content Deals'

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Interactive Video

Business

University

Hard

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The transcript discusses Verizon's strategy in leveraging mobile technology and content to engage consumers. It highlights Verizon's partnership with the NFL to deliver exclusive content via mobile platforms, emphasizing the growing trend of mobile consumption surpassing traditional TV. The discussion also covers Verizon's extensive content partnerships and its position as a major content owner in the U.S., aiming to capitalize on consumer data to enhance its offerings.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What role does data play in understanding mobile consumers according to the speaker?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What are some of the content properties that Verizon is associated with, as mentioned in the text?

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