Political Campaigns Have More Data On You Than You Might Think

The video discusses how political campaigns use technology and data to target voters through emails, texts, and calls. It explains the role of voter files, private firms, and tech giants like Facebook and Google in collecting and utilizing data for targeted advertising. Privacy concerns and the need for regulation are highlighted, along with the limited impact of these strategies. The video concludes with a call for policy changes to protect consumer data.

What is a common method used by political campaigns to reach voters?

• Door-to-door canvassing

• Hosting public debates

• Using voter files for targeted outreach

• Sending handwritten letters

How do private firms assist political campaigns in targeting voters?

• By designing campaign posters

• By providing data from public sources

• By creating campaign slogans

• By organizing public rallies

What kind of data do tech giants like Facebook use for targeted advertising?

• Weather forecasts

• Public transport schedules

• Historical events

• User search and interaction data

What was a significant legal action taken against Facebook in 2019?

• A ban on political ads

• A $5 billion fine for privacy violations

• A mandate to change its logo

• A requirement to delete user data

What is a suggested policy change to protect consumer privacy?

• Banning all online advertising

• Allowing unlimited data collection

• Implementing a national privacy law

• Increasing the number of political ads

What is a practical step individuals can take to reduce unwanted political communications?

• Change their name

• Move to a different country

• Contact elected representatives

• Stop voting

What is a limitation of current data protection measures?

• They are only applicable to non-political data

• They rely heavily on individual responsibility

• They are universally applied

• They are too strict