SBE Unites 3 and 4

Adrian is required to identify and contact potential customers for a company. Which department is he working in?

• Finance

• Marketing

• Sales

• Operations

Which one of the following is NOT a source of funding?

• Business Angels

• Personal saving

• Bank

• Income tax department

Profit is calculated as

• Sales - expenses

• Cost of Sales - sales

• Sales + expenses

• Cost of sales - expenses

A sales man says to a customer: "So Mr Chan, what day you want us to deliver the TV set?" What type of closing is this?

• Summary close

• Assumptive closing

• Question close

• Now or never close

If you buy this laptop today, we will give you a free wireless mouse. What kind of closing is this?

• Now or never close

• Assumptive close

• Question close

Buy one get one free is an example of

• Price

• Product

• Promotion

• Place

Which of the following is NOT a method for sales promotion?

• Bundle deals

• Vouchers

• Sales service

• Lucky draw

Which one of the following is not a form of advertisement?

• loyalty cards

• websites

• flyers

• e-mails

Promotion can be used

• to create creative advertisements

• inform government agencies on product safety

• showcase recent innovative products

• persuade customers to recommend to others

When creating a logo

• it should be as big as possible

• it should be as colourful as possible

• it should be similar to a popular one

• only use 3 to 4 colours should be used