PowerPoint Slide Show Function Quiz

Why should the Slide Show function be used, as mentioned in the document?

• To increase slide count

• To avoid information overload

• To enhance slide design

• To improve text clarity

What is a research objective?

• A hypothesis to be tested

• A goal or aim of the research

• A list of research questions

• A conclusion drawn from data

What is a Confirmation Enquiry?

• A method to disprove a hypothesis

• A process to confirm the validity of a hypothesis

• A way to collect qualitative data

• A type of literature review

Which of the following is an example of a research problem?

• How to bake a cake

• Can employee training enhance customer satisfaction?

• The history of the Roman Empire

• The best way to travel to Paris

What is a research objective?

• A statement that outlines the purpose and goals of a research project

• A summary of the research findings

• A list of research methods

• A description of the research team

Which of the following should a hypothesis link to?

• The research objective

• The research budget

• The research timeline

• The research location

What is a key question to ask in order to achieve the research goal?

• What questions will you ask in order to achieve that goal?

• How much will the research cost?

• Who will conduct the research?

• Where will the research take place?

What is the title of the research?

• An investigation into the effectiveness of email advertising for M&S

• The impact of social media on M&S sales

• The role of television ads in M&S marketing

• A study on M&S customer satisfaction

What is the research problem identified in the document?

• Email marketing is effective in increasing purchase behaviour.

• Social media marketing is ineffective.

• Television advertising is more effective than email.

• M&S needs to improve customer service.

What is the hypothesis stated in the example?

• Customers are likely to base their purchase decision on product quality

• Customers are likely to base their purchase decision on online reviews

• Customers are likely to base their purchase decision on brand reputation

• Customers are likely to base their purchase decision on price