Persuasive Techniques Quiz

What is the persuasive appeal using facts, statistics, and evidence?

• Ethos

• Logos

• Pathos

• Bandwagon

Which persuasive appeal builds trust and proves credibility?

• Ethos

• Pathos

• Logos

• Scapegoat

What is the use of words or statements that avoid the true meaning to make reality not as bad or to make it more tasteful?

• Outright lie

• Euphemism

• Propaganda

• Transfer

Which technique communicates, "Everyone is doing it, so you should too"?

• Scapegoat

• Bandwagon

• Pathos

• Logos

What is a way of manipulating people using images and words that clouds reality and gets in the way of clear and honest thinking?

• Kairos

• Ethos

• Pathos

• Propaganda

Which persuasive appeal creates a sense of urgency?

• Pathos

• Fear

• Kairos

• Logos

What persuasive appeal uses emotions such as fear, humor, pity, or sadness?

• Pathos

• Ethos

• Logos

• Bandwagon

What involves changing facts, documents, or the story about what happened?

• Outright lie

• Card-stacking

• Transfer

• Scapegoat

Which term informs people they are in personal danger?

• Fear

• Propaganda

• Bandwagon

• Pathos

What connects authority, celebrity, or something positive with something that is negative in reality?

• Transfer

• Scapegoat

• Logos

• Ethos