Persuasive Techniques

Definition of PERSUADE

• to convince one to think or act differently 
• valid reason of set of reasons used to change someones viewpoint 

Tags

CCSS.RI. 9-10.8

CCSS.RI.5.5

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.9-10.5

The group of people that a commercial is targeting to sell their product is the ___________________________.

• Bandwagon
• Target Audience
• Star Power
• Fear

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CCSS.RI.5.8

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.8.8

CCSS.RI.9-10.5

Identify the target audience for this ad

• Parents

• Clowns

• Babies

• Basketball players

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CCSS.RI.5.8

CCSS.RI.6.5

CCSS.RI.7.8

CCSS.RI.8.5

CCSS.RI.9-10.5

Identify the target audience in this ad

• Athletes

• Parents

• Toddlers

• Teachers

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CCSS.RI.6.2

CCSS.RI.6.6

Who is the target audience in this advertisement?

• Children

• Animals

• Robots

• Adults

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CCSS.RI.7.7

CCSS.RL.6.7

CCSS.RL.7.7

CCSS.RL.8.7

CCSS.RL.9-10.7

What is the message this ad is hoping to relay to its audience?

• Eat more beef.

• This child loves Tyson chicken so you should too.

• Mccormick's chicken nuggets are better.

• This child hates chicken nuggets, so you should too.

Tags

CCSS.RI.5.8

CCSS.RI.6.5

CCSS.RI.6.8

CCSS.RI.7.5

CCSS.RI.8.8

Your personal attitude about something positive or negative

• opinion

• fact

• stereotype

• bias

Tags

CCSS.RL.11-12.6

What persuasive technique is used in this ad?

• Snob appeal

• Bandwagon

• Name calling

• Testimonial

Tags

CCSS.RI. 9-10.8

CCSS.RI.5.8

CCSS.RI.6.8

CCSS.RI.7.8

CCSS.RI.8.8

Which persuasive technique means 'relying on the backing of a satisfied customer'?

• Bandwagon

• Snob appeal

• Name calling

• Testiomonial

Tags

CCSS.RI. 9-10.8

CCSS.RI.5.5

CCSS.RI.7.5

CCSS.RI.8.5

CCSS.RI.9-10.5

What persuasive technique is used in this ad?

• Snob appeal

• Bandwagon

• Name calling

• Testimonial