Persuasive Devices

Which persuasive technique is this?
Using words like ‘we’, ‘you’, ‘our’ and ‘us’ to make your audience think you are talking only to them.

• Repetition

• Alliteration

• Exaggeration

• Inclusive Language

Using words that make people feel sad, angry, upset, sympathetic or guilty.

• Rhetorical questions

• Emotive language

• Personal pronouns

• Exaggeration

We have a responsibility to care for this poor lost dog.

• Appeal to emotions or values

• Figure of speech

• Repetition

• Expert evidence

How could you even consider not going?

• Rhetorical question

• Expert Evidence

• Strong mental images

• High modality language

People use persuasive language to ________.

• teach someone how to do something

• convince someone to act or agree

• encourage someone who's feeling down

• paint a picture with words

We support our troops! Buy from us today!

• Emotional Appeal

• Glittering Generality

• Patriotic Appeal

• Home and Family Appeal

Criticizing the other person's point of view is:

• Strongly commanding the reader go and do something.

• Using numbers (they can be made up) to make it sound like you are telling the truth (not just giving opinions)

• Using words that make people feel sad, angry, upset, sympathetic or guilty.

• Saying that other people’s point of view is wrong to make our point of view sound better

• Using questions that don’t need an answer to get the audience to think.

What is the persuasive technique 'Bandwagon'?

• A type of musical slogan

• A question to the consumer

• A use of statistics and evidence

• A statement suggesting everyone is using a specific product.

People use persuasive language to______.

• teach someone how to do something

• convince someone to act or agree

• encourage someone who's feeling down

• paint a picture with words

Demanding action from the reader is:

• Strongly commanding the reader go and do something.

• Using words like ‘we’, ‘you’, ‘our’ and ‘us’ to make your audience think you are talking only to them.

• Saying that other people’s point of view is wrong to make our point of view sound better

• Using words that make people feel sad, angry, upset, sympathetic or guilty.