Introduction to Culture

What is the origin of the word "culture"?

• Greek

• French

• Spanish

• German

How is culture typically passed along?

• Through genetic inheritance

• By communication and imitation

• Via technological advancements

• Through economic transactions

What does the essential core of culture consist of?

• Technological advancements

• Traditional ideas and attached values

• Political ideologies

• Economic strategies

What does the text suggest about the causes of human behavior in the pessimistic view?

• They are within human control.

• They are beyond human control.

• They are irrelevant to culture.

• They are biologically determined.

What does ethnocentrism often lead to in terms of cultural interaction?

• Mutual respect

• Cultural exchange

• Misunderstanding

• Collaboration

Which of the following is a result of ethnocentrism in global business?

• Successful adaptation

• Cultural harmony

• Assumed superiority

• Effective communication

What does ethnocentrism often lead to in terms of business objectives?

• Global expansion

• Focus on home country objectives

• Increased cultural awareness

• Diversified business strategies

What is the primary focus of ethnocentric individuals in business?

• International collaboration

• Domestic success

• Technological advancement

• Cultural exchange

What is the core element in the manifestation of culture?

• Heroes

• Rituals

• Values

• Practices

What do heroes possess in a culture?

• Unwanted characteristics

• Common characteristics

• Highly prized characteristics

• Unrecognized characteristics