GPM_August 21_24

GPM_August 21_24

Professional Development

14 Qs

quiz-placeholder

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GPM_August 21_24

GPM_August 21_24

Assessment

Quiz

Others

Professional Development

Practice Problem

Hard

Created by

chandni mishra

Used 1+ times

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14 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Which channel had the lowest CPA of $29 last sprint?

Social

Display

Search

Native

2.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

What % of media budget was cut in Q4 of this year?

85%

80%

75%

90%

3.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Which channel was the worst performing but now is one of the best performing in terms of scale and efficiency?

Social

Display

Search

Native

4.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

What was our CPA for w/o of Aug 05? (Presented in last sprint)

$49

$79

$109

$59

5.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

What does CDP stand for?

Customer Data Platform

Custom Data Platform

Clean Data Platform

Consumer Data Platform

6.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

What Is Google’s new AI driven tactic called?

PulseMax (PMAX)

PlanMax (PMAX)

PerformanceMax (PMAX)

ProgrammaticMax (PMAX)

7.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Which Martech Data Pipeline enable paid media optimization towards deeper funnel goals like account open and funded?

CDP

Switch Growth

AEM

AJO

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Classlink

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Microsoft

Microsoft

Apple

Apple

Others

Others

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