1.2.1 - Understanding Customer Needs

1.2.1 - Understanding Customer Needs

10th Grade

15 Qs

quiz-placeholder

Similar activities

Marketing Goods vs Services & Effective Communication

Marketing Goods vs Services & Effective Communication

9th - 12th Grade

10 Qs

Grade 10 Marketing Mix Price Checkpoint

Grade 10 Marketing Mix Price Checkpoint

10th Grade

16 Qs

GCSE OCR Business 4.3. Sales Process & Customer Service

GCSE OCR Business 4.3. Sales Process & Customer Service

10th Grade

12 Qs

Chapter 14 Pricing Product

Chapter 14 Pricing Product

9th - 12th Grade

20 Qs

Marketing Functions Review Assignment

Marketing Functions Review Assignment

9th - 12th Grade

20 Qs

Chapter 13, Price

Chapter 13, Price

9th - 12th Grade

19 Qs

Pricing Strategies and Concepts

Pricing Strategies and Concepts

9th - 12th Grade

10 Qs

Pricing Function 4.01

Pricing Function 4.01

9th - 12th Grade

12 Qs

1.2.1 - Understanding Customer Needs

1.2.1 - Understanding Customer Needs

Assessment

Quiz

Business

10th Grade

Hard

Created by

Elliott Simson

FREE Resource

15 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the first key need customers consider when buying a product?

Price

Quality

Choice

Convenience

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does quality relate to in terms of customer needs?

The standard of the product or service

The variety of products

The price of the product

The ease of acquiring the product

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company is used as an example to explain customer needs in the text?

Amazon

Walmart

McDonald's

Starbucks

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the importance of understanding customer needs?

To limit product choices

To reduce product quality

To meet customer needs and generate sales

To increase product prices

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What pricing strategy has Starbucks adopted?

Low pricing

Premium pricing

Discount pricing

Competitive pricing

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is one of the added extras Starbucks offers to enhance product quality?

Limited product range

Lower prices

Loyalty schemes

Free products

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How many different combinations of drinks does Starbucks offer?

Over 10,000

Over 50,000

Over 100,000

Over 87,000

Create a free account and access millions of resources

Create resources
Host any resource
Get auto-graded reports
or continue with
Microsoft
Apple
Others
By signing up, you agree to our Terms of Service & Privacy Policy
Already have an account?