FINAL ADVERTISING QUIZ

FINAL ADVERTISING QUIZ

University

20 Qs

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FINAL ADVERTISING QUIZ

FINAL ADVERTISING QUIZ

Assessment

Quiz

Journalism

University

Practice Problem

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Priyam Ghosh

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20 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the origin of the word ‘advertising’?

Spanish

French

Latin

   Mandarin

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What does the word ‘advertere’ mean?

To ignore

To turn attention or turn

To glance

To relax

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

“Advertising is a non-personal form of communication conducted through paid media under clear sponsorship”

Philip Kotler

David Ogilvy

John Kennedy

   None of the above

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

Which of the famous instant noodles brand faced controversy due to discovery of lead in their ingredients in 2015?

Yippee

Wai Wai

Maggi

(a)   Knorr

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

Which of the famous brands found itself in midst of controversy due to the worm controversy in 2003?

Nestle Kit Kat

Cadbury Dairy Milk

Mars

Ferrero Rocher

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

Gujarat Cooperative in Anand, Gujarat gave birth to one of the most iconic dairy brands in India?

Mother Dairy

  Paras

Amul

Nandini

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Media Image

MRF, Liril, Surf Excel, Kamasutra ad campaigns were directed which advertising guru?

Piyush Pandey

Prahlad Kakkar

Alyque Padamsee

Josy Paul

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