Management Information Systems Quiz

How do enterprise systems help businesses achieve operational excellence?

• By slowing down responses to customer requests

• By providing firm-wide information to support decision making

• By increasing marketing costs

• By reducing customer satisfaction

What are the challenges that enterprise applications pose?

• No technology changes required

• Low implementation costs

• Highly expensive to purchase and implement

• No need for organizational learning

What is the purpose of Supply Chain Management systems?

• To match supply to demand

• To waste operating expenses

• To increase inventory levels

• To slow down product time to market

What is Customer Relationship Management (CRM)?

• Knowing the customer

• Knowing the competitor

• Knowing the employee

• Knowing the supplier

What is the Bullwhip effect in supply chain management?

• Information about product demand is accurately transmitted across the supply chain

• Products move smoothly through the supply chain

• Information about product demand gets distorted as it passes from one entity to next across supply chain

• There is no effect in supply chain management

What is the purpose of Just-in-time strategy in supply chain management?

• To have finished goods shipped before leaving the assembly line

• To waste operating expenses

• To increase inventory levels

• To have components arrive as they are needed

What is the business value of Customer Relationship Management (CRM) systems?

• Decreased customer satisfaction

• Increased direct-marketing costs

• More effective marketing

• Decreased sales revenue

What are Next-Generation Enterprise Applications focused on?

• Reducing organizational learning

• Making applications more flexible and integrated with other systems

• Decreasing business process changes

• Increasing technology changes

What is the purpose of Global Supply Chains and the Internet?

• To increase geographical distances

• To have participants from the same country

• To manage global complexities

• To decrease time differences

What is the role of Operational CRM?

• Supply chain management

• Back-end applications

• Data standardization

• Customer-facing applications