Quiz über Tourismus und Gastronomiebetriebe

What are examples of gastronomy businesses?

• Restaurants, Inns, Bars, Coffee houses

• Banks, Hair salons, Pharmacies, Gas stations

• Schools, Hospitals, Police stations, Libraries

• Supermarkets, Bookstores, Gyms, Zoos

What is the calculation formula for the employment rate in gastronomy businesses?

• sold covers / seating capacity

• seating capacity / sold covers

• sold covers * seating capacity

• seating capacity * 100 / sold covers

What does a high capital requirement mean for businesses such as hotels or restaurants?

• High fixed costs

• Low fixed costs

• High occupancy rate

• Low possibilities for rationalization

Why are many tourist destinations affected by fluctuating occupancy rates?

• Due to labor shortage

• Due to seasonal fluctuations

• Due to limited rationalization possibilities

• Due to high fixed costs

Which of the following risks and issues are typical for the tourism industry?

• Low capital requirements

• Stable occupancy

• High rationalization possibilities

• Strong competitive pressure

What are the four marketing Ps applied in tourism?

• Product, Price, Sale, Communication

• Product, Price, Place, Promotion

• Production, Price, Distribution, Communication

• Product, Price, Planning, Advertising

What is an important aspect of pricing in tourism?

• Prices should be cost-covering, competition-oriented, and balanced

• Prices should only be adjusted seasonally

• Prices should be set independently of the competition

• Prices should always be low to attract many customers

What are the additional 3 Ps of service marketing in tourism?

• Price, Place, Promotion

• Personnel, Process, Product

• Personnel, Process, Promotion

• Personnel, Process, Equipment

What does CRM mean in tourism?

• Customer Relationship Management

• Cost Reduction Management

• Creative Resource Management

• Customer Retention Marketing

Which country was visited by the most tourists in 2019?

• Germany

• Italy

• France

• Spain