Session 1-Business Model

What is the main purpose of a company?

• Generate losses

• Maximize benefits

• Have no impact on society

• Operate without strategy

What is the main objective of SWOT analysis in a company?

• Identify strengths, opportunities, weaknesses and threats

• Increase operating costs

• Reduce staff productivity

• Ignore market changes

What role does the Human Resources department play in a company?

• Manage finances

• Hire and develop human talent

• Not having specific responsibilities

• Direct daily operations

What is a business model?

• A visual representation of the organizational structure of a company

• A strategic plan that describes how a company creates, delivers, and captures value

• A legal document that establishes ownership of a company

• A market analysis that identifies growth opportunities

Which of the following is NOT a key characteristic of a successful business model?

• Product diversification

• Clear identification of the target market

• Unique value proposition

• Controlled costs and clear sources of income

Which component describes how a company relates to its customers and meets their needs?

• Distribution channels

• Customer segment

• Relationships with clients

• Cost structure

Which of the following is NOT a common source of income in a business model?

• Sale of products

• Advertising

• Government subsidies

• Subscriptions

What tool is used to visualize and analyze a business model?

• Gantt chart

• Business Model Canvas

• SWOT Analysis (SWOT Analysis)

• BCG matrix