
Promotion Quiz
Quiz
•
Business
•
11th Grade
•
Practice Problem
•
Hard
Maeser Rosemann
FREE Resource
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25 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is promotion?
A specific kind of public relations that involves placing positive and newsworthy information in the media
A form of communication used to inform, persuade, or remind people about products
A type of advertising directed to a target group of prospects and customers
A type of marketing activity used to stimulate consumer purchasing and sales effectiveness
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is product promotion?
A form of communication used to inform, persuade, or remind people about products
A type of marketing activity used to stimulate consumer purchasing and sales effectiveness
A type of advertising directed to a target group of prospects and customers
A specific kind of public relations that involves placing positive and newsworthy information in the media
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is institutional promotion?
A type of advertising directed to a target group of prospects and customers
A form of communication used to inform, persuade, or remind people about products
A type of marketing activity used to stimulate consumer purchasing and sales effectiveness
A specific kind of public relations that involves placing positive and newsworthy information in the media
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is the promotional mix?
A combination of the different types of promotion
A type of advertising directed to a target group of prospects and customers
A type of marketing activity used to stimulate consumer purchasing and sales effectiveness
A specific kind of public relations that involves placing positive and newsworthy information in the media
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is personal selling?
A specific kind of public relations that involves placing positive and newsworthy information in the media
A type of advertising directed to a target group of prospects and customers
Any form of direct contact occurring between a salesperson and a customer
A type of marketing activity used to stimulate consumer purchasing and sales effectiveness
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is advertising?
A specific kind of public relations that involves placing positive and newsworthy information in the media
Any paid form of non-personal presentation and promotion of ideas, goods, or services by an identified sponsor
A type of advertising directed to a target group of prospects and customers
A type of marketing activity used to stimulate consumer purchasing and sales effectiveness
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is direct marketing?
A type of advertising directed to a target group of prospects and customers
A type of marketing activity used to stimulate consumer purchasing and sales effectiveness
Any paid form of non-personal presentation and promotion of ideas, goods, or services by an identified sponsor
A specific kind of public relations that involves placing positive and newsworthy information in the media
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