Business Quiz "Advertising"

Business Quiz "Advertising"

11th Grade

20 Qs

quiz-placeholder

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Business Quiz "Advertising"

Business Quiz "Advertising"

Assessment

Quiz

Business

11th Grade

Medium

CCSS
RI.6.5, RI.5.8, RI.7.8

+2

Standards-aligned

Created by

youmna tohamy

Used 34+ times

FREE Resource

20 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Which type of distribution does NOT involve a middle man?
indirect distribution
channeling
third party distribution
direct distribution

2.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Which is NOT an example of mass media?
television
radio
newspapers
textbooks

3.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Which term refers to people who are exposed to an ad?
ad campaign
frequency
audience
mass media

4.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

What is a series of ad messages that share a single idea?
media planning
advertising agency
mass media
ad campaign

5.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Media Image

_________________ includes using television and radio advertising to reach large audiences.

Print media

Electronic media

Broadcast media

6.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Websites, magazines, news, games, tv shows, and advertisements are all types of
Illustrations
Social Networks
Media
Technology

7.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Who is the target audience?

a group of people who are most likely to want the product being advertised

a group of people who are responsible for producing something

a group of people who are in charge of the company advertising

Tags

CCSS.RI.6.5

CCSS.RI.5.8

CCSS.RI.7.8

CCSS.RI.5.5

CCSS.RI.6.8

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