2.2 Different Types of Analysis

Descriptive analytics

• What happened?

• What should be done next?

• Why did this happen?

• What might happen in the future?

Diagnostic analytics

• What happened?

• What should be done next?

• Why did this happen?

• What might happen in the future?

Prescriptive analytics

• What happened?

• What should be done next?

• Why did this happen?

• What might happen in the future?

Predictive analytics

• What happened?

• What should be done next?

• Why did this happen?

• What might happen in the future?

Collect and prepare data

• Predictive analytics

• Prescriptive analytics

• Diagnostic analytics

• Descriptive analytics

Ask a forward-thinking question

• Predictive analytics

• Prescriptive analytics

• Diagnostic analytics

• Descriptive analytics

The field of GPS-based map and direction applications

• Predictive analytics

• Prescriptive analytics

• Diagnostic analytics

• Descriptive analytics

Present possible causes

• Predictive analytics

• Prescriptive analytics

• Diagnostic analytics

• Descriptive analytics

Example to determine the most common reasons why users cancel subscriptions, is?

• Predictive analytics

• Prescriptive analytics

• Diagnostic analytics

• Descriptive analytics

Identifying possible security breaches that require further investigation, is?

• Predictive analytics

• Prescriptive analytics

• Diagnostic analytics

• Descriptive analytics