Marketing mix

Marketing mix

12th Grade

12 Qs

quiz-placeholder

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Marketing mix

Marketing mix

Assessment

Quiz

Business

12th Grade

Hard

Created by

Alf Pint

Used 46+ times

FREE Resource

12 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

A social trend affecting promotion

visual marketing

virtual marketing

viral marketing

virus marketing

2.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

This product design focuses more on :

function

aesthetics

cost

3.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

Another word for PLACE

direction

dissection

distribution

divestment

4.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

Promotion carried out by the firm itself

above-the-line

below-the-line

5.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

Which brand ?

Mulberry

Gucci

Louis Vitton

Burberry

6.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

If demand is price inelastic, a price increase will

reduce total revenue

increase total revenue

7.

MULTIPLE CHOICE QUESTION

20 sec • 1 pt

Media Image

image = cost-plus price strategy

image = predator price strategy

image = skimming price strategy

image = psychological price strategy

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