Marketing Mix

Which P is not in the Marketing MIx?

• place

• people

• price

• promotion

Target customers can be

• grouped in interests

• grouped in religion

• grouped in income

• all of the above

Which type of promotion would a business in maturity use?

• TV adverts

• Newspaper advert

• sponsor an event

• mail drop

What is the function of Pump water?

• hydrate consumers

• cheap az drink

• a healthy snack

• NZ icon

Define guerrilla marketing.

• monkeys in an advert

• army based promotion

• a surprise and interesting form of advertising

• all of the above

What's another word for place?

• location

• retail

• PLC

• distribution channel

How many credits is the MMix assessment?

• 2

• 3

• 4

• 5

What word represents an Merit grade?

• apply in detail

• state

• explain

• describe

Packaging is part of what P?

• Product

• Place

• Promotion

• Price

Which one is not a retail store?

• Pak n Save

• Michael Hill

• Coke Cola warehouse

• The Warehouse