Which of the following is a marketing activity:

Unit 1 Review

Quiz
•
Life Skills
•
9th - 12th Grade
•
Medium
Timothy Long
Used 28+ times
FREE Resource
30 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Leading a project team
Communicating with customers
Lowering operational expenses
Balancing customer needs and wants
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following influences the process of determining price:
Customers' perception of value
Publicity
Purchase location
Sales Promotion
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is an example of communicating with customers:
Creating a new product
Sponsoring a charity event
Choosing a store to distribute products
Developing a marketing plan
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In an overall sense, where does marketing occur?
Wherever advertisements are
Wherever stores are
Wherever businesses are
Wherever customers are
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following activities is an aspect of marketing a service:
Finding out customers’ favorite coffee flavors
Determining how much to charge for a haircut
Developing a new, improved cell phone
Advertising the state of Michigan on television
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
In the marketing concept, whose point of view matters most?
Seller's
Customer's
Marketer's
Planner's
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
According to the marketing concept, which option shows company commitment?
Leaving marketing to the marketing department
Teaching marketing to college marketing students
Setting aside funds to research what customers want
Pricing a product to maximize profitability per item
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