Gucci Icon-Temporary Flash Sneaker Store Launch

The video discusses a new pop-up store initiative on Crosby Street, New York, focusing on a limited edition of Gucci shoes. The store features a collaboration with Mark Ronson, who helped design a shoe and create an interactive application. The application allows users to mix and chat with friends. Additionally, Mark Ronson produced a record with the pop-up band Show Girl, which will perform at the after party.

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