What Fake Fragrances Teach Us About Sustainability

The video explores the history and environmental impact of natural fragrances like ambergris, musk, sandalwood, and vanilla. It discusses how these resources have been exploited and the synthetic alternatives developed to preserve them. However, these synthetic solutions often bring new environmental challenges. The video emphasizes the need for sustainable practices in fragrance production.

What is the significance of muscon in the context of synthetic fragrances?

How has the demand for natural vanilla impacted its price and availability?

What are some of the environmental impacts of synthetic sandalwood production?

In what ways can synthetic fragrances be beneficial compared to natural ones?