Burberry Set to Be Dropped From FTSE 100

The video discusses Burberry's current challenges, including a downturn in demand and leadership changes. The company is in turnaround mode with a new CEO, Joshua Shulman, who is expected to present a new strategic plan. Burberry's previous strategy to become more premium hasn't worked, and there are questions about whether it will shift towards affordable luxury. Internal pressures are high due to declining sales, and the relationship between the new CEO and the creative director is uncertain. The video outlines the key challenges and potential strategic directions for Burberry.

What are the major headwinds facing Burberry at this point?

How might Burberry's strategy change under the new CEO?

What challenges does the new CEO of Burberry face?

What is the significance of the new CEO's background at Michael Kors for Burberry?

What impact has the downturn in demand had on Burberry's internal teams?