What is the Zone of Potential Agreement or ZOPA in a Negotiation

The video tutorial covers key negotiation concepts, focusing on the reservation point and the Zone of Potential Agreement (ZOPA). It explains the importance of setting a reservation point to avoid emotional decisions and outlines how ZOPA represents the range where both parties can agree. The tutorial emphasizes planning and strategy to achieve successful negotiations, highlighting that a successful negotiation benefits both parties, even if one gains more value.

What is the reservation point in a negotiation?

Why is it important to set a reservation point before entering a negotiation?

Explain the concept of the Zone of Potential Agreement (ZOPA).

How can one party gain more value in a negotiation without it being considered unsuccessful?

What happens if there is no crossing between the reservation points of both parties?