Why Apple and Salesforce Are Joining Forces

The video discusses Apple's strategic push into the enterprise market, highlighting partnerships with companies like Salesforce. Despite these collaborations, the success of Apple's integration into larger business enterprises remains uncertain. The rise of 'bring your own device' (BYOD) policies has facilitated the use of iPhones in workplaces. A significant factor driving the adoption of iOS devices in enterprises is their superior security features, which are crucial for businesses transitioning from legacy systems like Blackberries and Android devices.

In what ways do Apple's enterprise partnerships seem to be perceived as surface level?

What are some of the features that Salesforce is adding to their apps in relation to Apple's iOS?

How has the rise of 'bring your own device' impacted the use of iPhones in enterprises?

Discuss the reasons why companies are switching from legacy devices to iPhones or iPads.

What security features make the iPhone appealing for enterprise use?