The Nasdaq for Luxury Cars Targets Millennials

The Nasdaq for Luxury Cars Targets Millennials

Assessment

Interactive Video

Business, Architecture

University

Hard

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The video discusses a new app that allows users to invest in classic cars by purchasing shares. It highlights the novelty and legitimacy of this investment method, noting the financial background of its creators. The app targets millennials, offering them a sense of ownership in luxury cars they might not afford otherwise. Concerns about market liquidity are addressed, with monthly trading windows available. The appeal lies in the tangible nature of owning a share in a classic car.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

In what way does the app aim to appeal to younger generations, particularly millennials?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

What is the significance of owning a share in a classic car for millennials according to the discussion?

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