Trump, Clinton Not Delivering Political TV Ad Boom

Trump, Clinton Not Delivering Political TV Ad Boom

Assessment

Interactive Video

Business, Social Studies

University

Hard

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The transcript discusses the trends in political ad spending, highlighting a decrease in presidential ad spending compared to previous years, while other political ad spending has increased. It examines the impact of political spending on local TV stations, the role of social media, and the pricing dynamics influenced by FCC regulations. The discussion also covers state-specific spending variations and the effect of political events on NFL ratings.

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5 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the three components of television spending mentioned in the text?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

How has Donald Trump's television exposure affected his public awareness according to the text?

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3.

OPEN ENDED QUESTION

3 mins • 1 pt

What impact does political spending have on local television stations during election years?

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4.

OPEN ENDED QUESTION

3 mins • 1 pt

How do local television stations view their competition with social media for political ad spending?

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5.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the dynamics affecting NFL ratings as discussed in the text?

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