Tencent Backed Super-App Emerges to Rival Its Own WeChat

Tencent Backed Super-App Emerges to Rival Its Own WeChat

Assessment

Interactive Video

Business

University

Hard

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The video discusses the rapid growth of super apps in China, focusing on Meituan's evolution from a food review platform to a multi-vertical service provider. It highlights the competitive landscape with Tencent and the challenges of market penetration and profitability. The risks of rapid expansion, as seen in other companies, are also addressed.

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2 questions

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1.

OPEN ENDED QUESTION

3 mins • 1 pt

What are the implications of high market penetration for companies like Meituan?

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2.

OPEN ENDED QUESTION

3 mins • 1 pt

Discuss the risks associated with rapid expansion in the context of the example provided in the text.

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