GCSE PE Paper 2-commercialisation of sport

The video explores the concept of commercialization in sports, highlighting how it has evolved over time. It discusses the role of sponsorship, media, and the Golden Triangle in driving commercialization. The video compares historical and modern sports, emphasizing the influence of media and sponsorship in generating revenue. It concludes with a call to explore additional resources for further understanding.

What is the primary goal of commercialization in sports?

• To increase the number of players

• To change the rules of the game

• To reduce the number of spectators

• To make a profit from sports

How does Andy Murray's attire differ from Charlotte Cooper's in terms of commercialization?

• He has logos and sponsorships on his attire

• He plays on different surfaces

• He wears more colorful clothing

• He uses older equipment

Which three groups are essential in the Golden Triangle of sports commercialization?

• Referees, Teams, Leagues

• Sport, Media, Sponsors

• Players, Coaches, Fans

• Athletes, Managers, Agents

What role does media play in the commercialization of sports?

• It increases the cost of tickets

• It limits the number of teams

• It reduces the number of games

• It attracts sponsors by broadcasting sports

What is the Golden Triangle in sports commercialization?

• An interdependent relationship between sport, media, and sponsors

• A way to limit advertising

• A method to increase player salaries

• A strategy to reduce costs

Why is there more money in men's football compared to women's football?

• Men's football has fewer teams

• The media invests more in men's football

• Men's football has better players

• Women's football is not as popular

What is a significant difference in sponsorship between men's and women's football?

• Men's football has fewer sponsors

• Women's football has more sponsors

• Women's football has more expensive sponsors

• Men's football has more diverse sponsors