Apple Buys Music-Identification App Shazam

The transcript discusses Shazam's financial struggles and its valuation drop from $1 billion in 2015 to $400 million. It explores Apple's acquisition of Shazam, highlighting potential reasons such as data acquisition, maintaining control over partnerships, and integration with Apple Music. The discussion also touches on possible new features and social functionalities that could be added to Apple Music through Shazam's integration.

What was Shazam's valuation after its funding round in 2015?

• $2 billion

• $200 million

• $400 million

• $1 billion

Why might Apple be interested in acquiring Shazam?

• To expand into the hardware market

• To gain access to valuable data

• To improve their advertising platform

• To eliminate a competitor

What is one potential risk for Apple if a competitor acquires Shazam?

• Decreased iPhone sales

• Increased production costs

• Loss of patent rights

• Losing control over a key partnership

What is one way Shazam could be integrated into Apple Music?

• By creating a new hardware device

• By launching a new streaming service

• By adding a social media platform

• By introducing a module for most tagged songs

What is a potential benefit of integrating Shazam with Apple Music?

• Improved battery life

• Enhanced social functionality

• Better camera quality

• Increased storage capacity