Your colleagues are representative of your customers

The video discusses the importance of incorporating the voices of customers and colleagues in organizations to drive innovation and accessibility. It uses Barclays as an example, highlighting how diverse needs can lead to solutions like talking ATMs, which benefit a wide range of users. The video emphasizes the need for organizations to listen to and integrate these voices to foster innovation and better serve their customers.

Why is it important to bring the voice of colleagues into the organization?

• To ensure all employees are satisfied

• To drive more accessibility in banking

• To increase the number of meetings

• To reduce the workload of managers

What is a key aspect of driving innovation according to the video?

• Ignoring customer feedback

• Adapting existing systems to meet diverse needs

• Focusing solely on technology

• Creating entirely new products

How does the example of talking ATMs illustrate innovation?

• By showing how a solution for one can benefit many

• By focusing on cost reduction

• By demonstrating the latest technology

• By highlighting the need for more ATMs

What role do colleagues play in driving application and innovation?

• They manage financial resources

• They handle marketing strategies

• They represent customer needs

• They provide technical support

What trend is mentioned regarding organizations and the voice of colleagues?

• Organizations are reducing the number of meetings

• Organizations are focusing on external voices only

• Organizations are integrating the voice of colleagues as the voice of customers

• Organizations are ignoring internal feedback