Ensure you have brand consistency through every channel

The video discusses the importance of brand consistency in business. The speaker shares personal experiences and emphasizes learning from mistakes. Key advice includes ensuring brand consistency across all channels to create a unified brand image. Examples from JoJo Mama illustrate how consistent branding helps in recognition and longevity.

What is one of the key ways the speaker has learned valuable lessons?

• Through mistakes and experiences

• By attending seminars

• Through formal education

• By reading books

Why is brand consistency important for a business?

• It allows for more creative freedom

• It attracts more investors

• It ensures a unified brand image

• It helps in reducing costs

What is a common mistake businesses make when starting up?

• Focusing too much on brand consistency

• Ignoring customer feedback

• Using different designers for various materials

• Using the same designer for all materials

How can you recognize a JoJo Mama baby shop?

• By its consistent brand image

• By the sign above the door

• By the products it sells

• By its unique location

What does the speaker suggest is 'king for longevity' in business?

• Innovation

• Customer service

• Marketing strategies

• Brand consistency