CFO Says Anta Sports Is Investing in R&D

The transcript discusses the company's significant investment in R&D to meet future product demands, focusing on innovative materials and technology. It highlights the competitive landscape in China, where local brands face challenges from international competitors. The company plans to utilize its cash reserves for strategic investments and capital expenditures, including a logistics center. E-commerce growth is emphasized, with efforts to integrate online and offline sales. The need for technological advancement is acknowledged to enhance global competitiveness.

What is the company's focus in its R&D investments?

• Expanding into new markets

• Increasing marketing efforts

• Improving design and functionality

• Reducing production costs

How does the company differentiate itself from international brands in China?

• By matching international prices

• By copying international designs

• By offering lower prices

• By focusing on luxury products

What is the company's strategy regarding its cash reserves?

• Increasing employee salaries

• Paying high dividends and seeking M&A opportunities

• Investing in new technology

• Reducing debt

What challenge does the company face in the e-commerce sector?

• High shipping costs

• Integrating online and offline sales

• Lack of product variety

• Poor customer service

What is one of the company's goals for its logistics center in Fujian?

• To expand into international markets

• To increase storage capacity

• To improve delivery responsiveness

• To reduce labor costs