Walk the Talk: Avoiding 'Mad Men' Mentality

Walk the Talk: Avoiding 'Mad Men' Mentality

Assessment

Interactive Video

Business, Social Studies

University

Hard

Created by

Quizizz Content

FREE Resource

The video discusses the role of women in traditionally male-dominated industries, focusing on media and advertising. Susan Credle highlights how advertising has evolved, particularly the shift to shorter commercials, which may not accommodate more thoughtful communication styles often associated with women. The video also addresses the challenges of the fast-paced news cycle and the difficulty of fact-checking in a fragmented media ecosystem.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the main topic discussed by Susan Credle in the first section?

The impact of social media on advertising

The role of women in traditionally male-dominated industries

The importance of diversity in advertising

The future of digital marketing

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How did television advertising change over time according to the second section?

It started using more celebrity endorsements

It moved towards online platforms

It shifted from longer to shorter commercials

It became more focused on print media

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a characteristic of women's communication style mentioned in the second section?

Technical and detailed

Philosophical and empathetic

Humorous and sarcastic

Aggressive and direct

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a challenge mentioned in the third section regarding the news cycle?

The dominance of television over digital news

The lack of interest in traditional news sources

The difficulty in fact-checking and correcting misinformation

The increasing cost of news production

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a consequence of the fragmented media ecosystem discussed in the third section?

Greater control over content by major networks

More opportunities for local news outlets

Increased difficulty in reaching individuals with corrected information

Easier access to diverse viewpoints