HBO and Netflix Step Into the Ring

HBO and Netflix Step Into the Ring

Assessment

Interactive Video

Business, Architecture, Performing Arts

University

Hard

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The video discusses CBS's entry into the streaming market with a new service, following HBO's similar move. CBS's service is priced at $5.99, excluding NFL content, and aims to expand its audience without affecting cable relationships. HBO faces challenges with its streaming strategy due to existing cable fees. The video also explores the broader market impact, including potential acquisitions and financial challenges faced by Netflix due to rising content costs.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the price point CBS has set for its new streaming service?

$15.99

$9.99

$5.99

$4.99

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which major content category is excluded from CBS's streaming service?

Reality Shows

News

Sports

Movies

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the expected monthly cost for HBO's standalone streaming service?

$15-$17

$22-$25

$10-$12

$18-$20

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which company is mentioned as a potential acquirer of Netflix?

Amazon

Facebook

Alibaba

Google

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What financial challenge is Netflix facing according to the discussion?

Regulatory issues

Rising content costs

Competition from cable companies

Decreasing subscriber base