Media Looks to the Future of Over-the-Top Offerings

The transcript discusses the impact of the Trump election on the media industry, highlighting potential tax implications and regulatory changes. It also covers the rise of over-the-top services like DIRECTV Now and CBS All Access, emphasizing CBS's strategic position and its negotiations with DIRECTV. The potential merger between CBS and Viacom is analyzed, considering the strengths and challenges of both companies in the evolving media landscape.

What are the two major factors affecting the media industry as discussed in the first section?

• The rise of social media and decline of print media

• The growth of streaming services and fall of cable TV

• The increase in digital advertising and decrease in TV viewership

• The Trump election and the launch of over-the-top services

Why is CBS not included in DIRECTV Now, according to the second section?

• CBS is demanding higher compensation

• DIRECTV Now has technical issues with CBS

• DIRECTV Now does not support CBS content

• CBS is focusing on its own streaming service

What is one reason CBS is considered valuable in the context of over-the-top services?

• It has a strong management team

• It is the most watched network with significant NFL rights

• It has a large number of channels

• It is a pioneer in digital advertising

What is a potential benefit of CBS merging with Viacom?

• Expansion into international markets

• Reduction in operational costs

• Enhanced value of Viacom's assets

• Increased channel offerings

What business model shift is discussed in the context of Viacom's future?

• From a traditional to a digital-first approach

• From a channel-based to a program and app-based model

• From a subscription-based to an ad-supported model

• From a domestic to an international focus