What was the result of CBS and Turner's strategy of sharing coverage of major sports events?
NCAA Hoops Final a Big Win for CBS

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5 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
It led to a decrease in viewership.
It had no significant impact on viewership.
It resulted in a win-win situation for both networks.
It caused CBS to lose more money.
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Why might unexpected outcomes in sports tournaments lead to higher viewership?
They make the games less predictable and more exciting.
They make it easier to predict the winner.
They ensure that only the best teams win.
They reduce the number of games played.
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was one of the main issues with NFL games last season?
The games were too long.
The games had too many advertisements.
The games were played at inconvenient times.
The games were not competitive enough.
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
How did the performance of popular teams in the NCAA tournament affect viewership?
It had no impact on viewership.
It decreased viewership as fans lost interest.
It increased viewership due to heightened interest.
It caused confusion among viewers.
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does the strong viewership of women's NCAA games indicate about live sports?
Live sports are losing popularity.
Live sports have value in both online and traditional formats.
Only men's sports have strong viewership.
Live sports are only popular on cable TV.
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