Here's How Valuable Trump Is to Twitter

Here's How Valuable Trump Is to Twitter

Assessment

Interactive Video

Business

University

Hard

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Quizizz Content

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The video discusses Twitter's role as a hub for political conversation and its impact on the company's market value. It highlights the stability of Twitter's user engagement and revenue despite political changes. However, a shift in political relevance could affect market value due to the significant media content generated by political discussions. The video also notes fluctuations in user growth, attributing them to political dynamics and user fatigue.

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5 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the potential market impact on Twitter due to changes in political conversations?

A $3 billion market hit

A $1 billion market hit

A $2 billion market hit

No impact

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

How does Twitter's political relevance affect its market value?

It has no effect

It increases the market value

It can decrease the market value if political engagement drops

It stabilizes the market value

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is the significance of third-party site traffic for Twitter?

It stabilizes Twitter's growth

It boosts Twitter's growth prospects

It has no significance

It decreases Twitter's growth prospects

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What was the change in Twitter's user base in the second quarter?

A decline of 5 million users

10 million new users

5 million new users

Zero growth and a decline of 2 million in the domestic user base

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What factor is attributed to the changes in Twitter's user base?

Economic factors

Technological advancements

The 'Trump bump' and political conversations

Marketing strategies