How Ooyala Streams Success in Digital Mobile Video

The video discusses the rapid growth of a company and its unexpected success in the industry. It highlights the importance of technology for media companies to reach mobile audiences and adapt to changing viewing habits. The technology enables flexible content consumption across various devices, catering to different audience preferences. The discussion also covers the significance of reaching audiences on smaller platforms for news, fashion, and politics, emphasizing the need for a proper monetization model.

What was surprising about the company's growth?

• It was slower than expected.

• It was exactly as predicted.

• It was faster than anticipated.

• It did not grow at all.

Why do media companies need to use new technology?

• To reach mobile audiences effectively.

• To reduce production costs.

• To create more content.

• To improve sound quality.

Which devices are mentioned as important for reaching audiences?

• Smartphones, tablets, and gaming consoles.

• Radios and cassette players.

• Desktop computers and laptops.

• Projectors and film cameras.

What is a common preference for watching longer dramas and shows?

• On mobile phones.

• On gaming consoles.

• On big screens.

• On tablets.

What opportunity does the flexibility of media technology provide?

• To limit content to specific regions.

• To reduce the number of viewers.

• To reach audiences at any time without boundaries.

• To create more advertisements.