What has been a significant focus for Viacom in terms of media integration?
Having Great Shows Is No Longer Enough: Beaton

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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Converging web and online platforms with broadcast television
Developing radio content for digital platforms
Merging print media with digital platforms
Integrating social media with print advertising
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What demographic is driving the demand for content across all platforms?
Preschool viewers aged 2-5
Adults aged 30-45
Senior citizens aged 65+
Teenagers aged 13-19
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What was a major acquisition by Viacom that is mentioned in the transcript?
BBC
Channel 5 UK
HBO
Netflix
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which genre has Viacom become increasingly famous for, according to the transcript?
Drama
Horror
Comedy
Documentary
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is Viacom's approach to developing new shows, as mentioned in the transcript?
Creating webisodes and then moving to broadcast
Launching on television first
Starting with radio broadcasts
Publishing in print media
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