Josh Wasserman Interview Part 1

The video features a design and innovation consultant discussing the development of a groundbreaking product. The process emphasized research, involving meeting users to understand their needs, which influenced both design and campaign strategies. The product has been praised by organizations and participants, highlighting its potential to raise awareness and drive industry change. While the prototype is feasible, mass production in the consumer healthcare industry may take time. The project's open-source approach aims to inspire others to innovate.

What role does the speaker identify with in the design process?

• Marketing strategist

• Product manager

• Independent design and innovation consultant

• Inventor

Why was research emphasized in the design process?

• To comply with industry regulations

• To reduce production costs

• To speed up the design process

• To understand the target audience's challenges

What is a key benefit of using design according to the speaker?

• To increase sales

• To raise awareness and drive change

• To enhance product aesthetics

• To reduce manufacturing time

What challenge is mentioned regarding the mass production of the prototype?

• Lack of funding

• Complexity of the design

• Slow-moving consumer healthcare industry

• Insufficient research data

How does the open-source nature of the project benefit others?

• It allows for faster patent approval

• It enables others to engage in design

• It guarantees immediate market success

• It reduces the need for marketing