FIFA Loses Emirates as a Sponsor Amid Investigation

The transcript discusses the controversy surrounding the selection of Qatar to host the 2022 World Cup and the corruption allegations linked to FIFA. Emirates decided to end its sponsorship with FIFA, citing unmet expectations in FIFA's contract proposal, though not directly mentioning corruption. The transcript also explores the potential impact on other major sponsors like Adidas and Coca Cola, and the financial stakes involved in World Cup sponsorships. Speculation arises about which airline might replace Emirates as a top-tier sponsor.

What was the main reason cited by Emirates for ending their sponsorship with FIFA?

• Corruption allegations

• Contract proposal evaluation

• Change in marketing strategy

• New sponsorship opportunities

Which of the following companies is NOT mentioned as a major sponsor of FIFA?

• Coca Cola

• Nike

• Adidas

• Sony

What is the estimated revenue generated by the World Cup every four years?

• $10 billion

• $3 billion

• $7 billion

• $5 billion

What is the main factor that might influence other sponsors' decisions regarding their relationship with FIFA?

• The cost of sponsorship

• FIFA's internal investigation results

• The location of the World Cup

• The popularity of football

Which airline is speculated to replace Emirates as a top-tier sponsor of FIFA?

• American Airlines

• Qatar Airways

• British Airways

• Lufthansa