EasyJet, Ryanair Targeting Legacy Carriers: Sleath

The video discusses the competitive landscape of the airline industry, focusing on capacity growth among low-cost carriers like EasyJet and Ryanair. It highlights the challenges faced by legacy carriers and the strategies employed by low-cost airlines to capture market share, particularly in the business travel segment. The impact of fluctuating fuel prices on airline finances is also examined, with a focus on hedging strategies and potential financial benefits.

What is the main focus of low-cost carriers like EasyJet and Ryanair in the European market?

• Reducing ticket prices below cost

• Merging with legacy carriers

• Increasing capacity and market share

• Expanding into Asian markets

Which market does EasyJet have a strong presence in that Ryanair cannot easily penetrate?

• Spain

• Italy

• Germany

• France and Switzerland

What percentage of EasyJet's customers are business travelers?

• 10%

• 15%

• 20%

• 25%

How does EasyJet manage the impact of fluctuating fuel prices?

• By switching to alternative fuels

• By increasing ticket prices

• By reducing flight frequencies

• Through hedging strategies

What is the expected fuel benefit for EasyJet due to current fuel price levels?

• £60 million

• £50 million

• £80 million

• £70 million